Marketing Executive
I am the artistic force behind L&E’s visual identity, elevating their brand to unparalleled heights. My work is a seamless blend of precision and creativity, adding a touch of sophistication to their elegant aesthetic. My keen eye for detail and editing skills ensure that their brand is celebrated. Beyond my design prowess, I am a powerhouse of productivity, taking charge of their online presence, website, catalogue, new product launches and social media. With a strong work ethic and infectious enthusiasm, my designs not only speak volumes but also add an undeniable vibrancy to our team dynamics.
New Product Launch Manager
I have a leadership role in managing and overseeing all aspects of product launches.
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Receive and Review Data:
Obtain complete product data from production.
Verify no copyright infringement for accessories.
Data Transfer:
Transfer purchase order data to the Mastersheet.
Specific Measurements:
Acquire dimensions for under-table clearance (Tables only).
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Product Naming:
Name accessories (accessories only).
Description Completion:
Complete product descriptions in the Mastersheet.
Review and approve the final product description.
Link Integration:
Insert product website link in the Mastersheet.
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Photography Coordination:
Arrange photography sessions for new products.
Finalize images with the photographer or supplier.
Image Processing & Storage:
Download final images to SharePoint.
Process and verify images.
Upload processed images to Dropbox.
Upload processed images to SharePoint.
Catalogue Update:
Add new products into the 2024 Catalogue.
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Website Preparation:
Create a product upload sheet for the website.
Ensure product upload sheet accuracy (upholstery, tables, lighting).
Product Data & Image Upload:
Upload product data and images to the website.
Make products live and ready for launch.
Website Placement & Approval:
Arrange the placement of products on the website.
Obtain final approval for images on the product page.
Catalogue Update:
Upload the new version of the catalogue to the website.
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Newsletter Preparation:
Prepare the email newsletter.
Review and finalize the newsletter.
Approve the final version.
Scheduling:
Schedule the email newsletter for launch for Account Holders, Non Account Holders and internal tags.
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Instagram Shop Update:
Add new products to the Instagram Shop.
Content Creation:
Prepare stories and posts for the new product launch.
Scheduling:
Schedule stories and posts for launch.
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Data Sheet Creation:
Create a new product data sheet for retailers.
Retailer Communication:
Email retailers the new product data, including image links, using the retailer email list.
Newsletter Design
I stay consistently up to date with the latest trends in newsletter design, ensuring that my work is always fresh and engaging. The designs below are some of my favorites, reflecting the current best practices in the industry. I efficiently manage my time to create and upload two blogs and a newsletter every week, seamlessly coding the designs and integrating them into Mailchimp for a smooth and professional delivery
Blog and Website Design
Take a minute to write an introduction that is short, sweet, and to the point. If you sell something, use this space to describe it in detail and tell us why we should make a purchase. Tap into your creativity. You’ve got this.
Catalogue Design
I'm thrilled to announce the launch of the Liang & Eimil 2023 catalogue, a project I had the privilege of designing from start to finish. This was a monumental endeavor that brought together timeless designs and the perfect blend of elegance and innovation.
Whether your design preferences lean towards modern, chic or classic sophistication, the Liang & Eimil 2023 catalogue presents an array of exquisite pieces that will elevate your next project to new heights. Curating the collection and integrating it with modern designs for the catalogue has been an extraordinary journey, and I'm eagerly anticipating the opportunity to share it with you.
Events I've Taken Part in
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Decorex 2023
8TH-11TH OCT 2023
For Liang & Eimil, participating in Decorex 2023 was an opportunity to connect with like-minded individuals who share their passion for design and their appreciation for understated elegance.
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Shoreditch Showroom Grand Opening
OCT 18TH 2023
I'm thrilled to have been a part of this event, contributing to the expansion of the brand's presence and products.
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Clerkenwell Design Week
MAY 21ST - 23RD 2024
The exhibition at Clerkenwell was nothing short of spectacular. For three days, we exhibited in an atmosphere filled with innovative ideas and vibrant designs.
Social Media
Consistently post high-quality content on social media every day, maintaining an active and engaging presence.
Strategically scheduling posts in advance to ensure consistent and timely delivery across all platforms.
Regularly adding new, creative content to keep our social media channels fresh and aligned with current trends.
Optimising each post to maximise engagement, driving growth and visibility for our brand.
Demonstrating a strong track record of social media management that enhances my portfolio and showcases my ability to maintain an impactful online presence.
Increasing Reach by 100%
Lifestyle Images Designed in Photoshop
Crafted in Photoshop, these lifestyle mockups vividly bring the brand to life, showcasing your designs in real-world settings with exceptional detail and style.
Videos Edited in Premiere Pro
Created in Premiere Pro, these videos vividly bring the brand to life, showcasing their designs in real-world settings with exceptional detail and style.